Email Delivery is Just the Beginning

In addition to supplying marketers with world-class email publishing and delivery, StormPost gives its users the opportunity to truly monetize email inventory by changing the way marketers engage in email marketing.

StormPost features what no other email automation system has: comprehensive Inventory Management for managing all available email advertising space. And why let that remnant space go to waste? Datran Media offers an exchange online that lets StormPost users release remnant inventory to a real-time marketplace filled with advertisers ready to bid on your media.

Know Exactly What You Have to Work With

StormPost's Inventory Management solution provides email list owners with a way to quantify their total amount of email inventory, sold and available. "Inventory" can be defined by the list owner, and may include total number of email addresses as well as the frequency of "sends" to each email address over a period of time. Inventory Management will also provide the ability to run queries, do selects and report on "counts" on any data field; including demographics, psychographics and response history.

Our Inventory Management will help marketers outperform unique challenges in email marketing:

• Query optimization
• Scaling massive queries
• CAN-SPAM suppression
• Business-rule frequency caps
• Preference management

Simple to Use. Easy to Succeed.

Inventory Management traditionally takes a lot of meticulous, timely work. Datran Media streamlines the entire process! Everything is automated!

• Optimize to maximize revenue
• Profit from remnant inventory
• Saves time for sales team to focus on selling
• Fully integrated into StormPost
• Sales logs in, views available inventory, runs queries, reserves inventory
• Campaign managers view booked inventory and easily jump into pre-filled mailing
• User role for Salesperson restricts access appropriately

Contact us to request a demo!

And why let remnant space go to waste? Datran Media offers an exchange online that lets advertisers bid on your email inventory!